Ail Arian manufacture eco-friendly re-usable silver conductive inks for the use in electronic products. They had been established for a couple of years, with several business and environmental awards, but they needed to update their website to make it look more professional and to improve their search engine rankings. They approached me as they had seen one of my existing web design project and wanted a similar website design.
VISIT : AILARIAN.CO.UK ❏
The Web Design
Their preference was to make a very clean, professional and minimalistic website. It was important to present the main points and goals of their business in a simple format, with easy navigation, and a way for customers to order their products online. I created a simplistic website layout which was easy to use, separating segments of the website using a contrasting image background to highlight areas of their business.
Online / e-commerce Shop
They wanted to be able to sell their products on the website – but initially, they didn’t want to take online payments. So I created the e-commerce system as a catalogue of products, where customers could add products to their cart and place orders, but the payments would be taken after placing an order. We can easily change this in the future to take payments online.
Website Support & SEO
Their previous web design had a number of basic SEO errors, which I removed, improving the search engine visibility. By structuring the pages and shop sections, presenting their company information in an easy-to-read way, will also greatly improve their SEO by presenting this information to search engines.
And as with all customers, I provide ongoing support and updates for the website to keep improving their website. I built the website using WordPress, making it easy for them to manage and update themselves. But they preferred to allow me to handle any updates in the future to ensure it remains technically correct.