As one of my jobs as a Freelance Designer, I build new websites for customers that invest in high-end aesthetics devices as part of their marketing support. The Naked...
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SEO Services
Experienced Search Engine Optimisation
SEO is the art of structuring your website content to achieve high rankings on Search Engines like Google, Bing and Yahoo. If you can achieve high search engine rankings through SEO, this is one of the most effective ways to get customers onto your website, without needing to spend anything on advertising.
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Website SEO Audits
Experienced & effective SEO advice
Detailed SEO scans and reports for any website. I prepare comprehensive reports for company websites to identify SEO errors or make constructive suggestions to improve your SEO. I look at both the technical mark-up of the back-end coding, along with the general structure and content to fine-tune websites and achieve better search engine rankings.
Comprehensive SEO Audits
Search Ranking Improvement
FROM £145
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SEO for your Company / Business
I design and build websites with an effective SEO structure, depending on their products, services or targeted audience. I also provide SEO audits for existing websites, advising companies on how to achieve better search engine rankings.
The Importance of Good SEO
It’s pretty much a guarantee of success, if your website is listed highly on search engines for your most important keywords, whether you are targeting a global, national or local audience, you will get the correct people onto your website. The higher you are placed on search engines, the more visitors you will get.
Detailed Industry Research
Ongoing SEO Fine-Tuning
Competitor Keywords Analysis
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Freelance Designer Services
Ongoing Graphics / Marketing Management
Many clients utilise my freelance designer services on an hourly rate. Including my Digital Marketing Content Creation, Web Design / SEO Management, PPC Ads Optimisation, Graphic Design Services & Print Design Production.
Cost Effective Marketing
No Minimum Hours Per Month
Professional Content Creation
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My SEO Experience
I have been building and managing all kinds of commercial websites since 2010, but built my first personal website in the year 2000, before Google even existed! When the main search engines were Yahoo or Ask Jeeves. Even before my professional web design career, I had an understanding of the basic building blocks of the internet, and this can remain important to this day.
Understanding the underlying goal of the search engine algorithms is important when making any SEO changes, in order to avoid any basic errors. If you follow the general rules, you never need to worry about SEO algorithm updates.
EXPERIENCE
My Approach to SEO
Choosing Keywords
SEO is firstly about the words you write, conveying your products or services in the most descriptive yet concise way possible. My first job is to truly understand the best selling points for each service or product, and which keywords or phrases should be targeted.
Implement an SEO Plan
The strength of your competition can determine the amount of work involved. For most locally based companies, a fairly small, yet well built website can often achieve high rankings. But for companies with strong competition, or a national audience, a broader SEO approach is required.
Monitor the SEO progress
In most cases, major SEO updates will take between 4 to 8 weeks to take effect on search engine listings. To get a true reflection of the success of SEO changes you need to take snapshots at 3 or even 6 month intervals.
Refine SEO structure
In the rare cases where my SEO updates have not achieved top rankings, I then review the competition that are above my clients, and examine how they are gaining better results. In some cases I then simply refine and build more content.
Of course I can’t reveal precisely what I actually do to improve my clients’ SEO, but it’s no secret! Simply adding more topical content to a website is the number one way to improve your search engine rankings.
Content is Everything!
Traditional marketing and advertising techniques are still alive and well, they are still hugely important to the success of a business. At the top level, where every company has good SEO, the difference between converting visitors into customers is the way you structure the text on your website.
AI Tools and SEO
With the advances in AI technology, I have seen an explosion in content being generated for numerous websites. But you need to understand that AI content is not truly original. Perhaps 20% of AI content will be incorrect and occasionally downright idiotic. Companies that invest time into truly original content will always reap the benefits.
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Recent Projects
Amara Clinic Logo & Web Design
I designed the logo and website for Amara Clinic around six years ago, but in 2025 I realised that the WordPress theme was not compatible with the latest version...
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XL E-Commerce Web Design
After creating the main XL Aesthetics website & branding, they required an additional E-Commerce web design to promote their lower cost machines. The website was built in order to...
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LipoLas Web Design
LipoLas is a new product for laser fat reduction and body contouring. They asked me to design a clean, professional website to launch the product to the UK market....
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SK Aesthetics Logo & Web Design
Simple logo design project for SK Aesthetics, using a single colour vector shape to maximise the readability and marketing applications. Shown here in the design process, supplying a range...
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LA EXO Website Design
LA EXO is a new range of Exosomes products which is being launched in the UK, which required a responsive e-commerce web design to promote and sell the products....
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Ail Arian Web Design
Ail Arian manufacture eco-friendly re-usable silver conductive inks for the use in electronic products. They had been established for a couple of years, with several business and environmental awards,...
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Makeup Artist Web Design
Najma Ditta is a highly experienced makeup artist and aesthetician based in Solihull, Birmingham. She approached me to re-design her website, to freshen up the style, yet keeping much...
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Render Wash Logo & Web Design
Render Wash is a new venture by Render Surgeon, to provide exterior wall cleaning for houses and commercial buildings. After creating the branding and website for Render Surgeon, they...
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Biopeptix UK Web Design
Biopeptix UK required a clean, clinical style website to promote their range of skin care products. The web design needed to be an e-commerce style website, yet without any...
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Logistics-E Web Design
Logistics-e is the home of a top, highly experienced logistics consultant. He asked me to create a simple, clean and minimalistic website to showcase his services. He approached me...
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Electrician Company Web Design
RawElec are an established electrician company based in the North Gower area of Swansea. They approached me to design their website, as the had very little online presence. And...
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More Services
Web Design
Professional website design & management at affordable prices. From small websites to large CMS systems.
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Logo Design
Creative branding, identity development & logo design. Supplying artwork for digital, print, product packaging & labels.
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Marketing
Creating Marketing & Advertising for companies in Swansea, South Wales & all over the UK, both Digital & Print projects.
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SEO Experience
My History in Web Design & SEO
Back in the year 2000 I was introduced to web design at college, we were shown how you can use a simple text editor like Notepad to create a website. Google wasn’t even invented yet! But we had search engines like Yahoo and Ask Jeeves, so we were taught how to get a website listed on a search engine.
My early days of employment were in various print production roles, but I always experimented by building personal websites. In 2008 I was lucky to get an amazing job with Remind4u, who later became Funky Pigeon, an e-commerce greeting card company with international reach. This job gave me a great insight into running an e-commerce website and the techniques they used to acquire customers, how to structure the website for good SEO.
Introduction to Professional Web Design
The main web developer at Funky Pigeon was a proper coding guru from Chicago, who was always helpful to me and gave me so much advice on building websites. My job was to create the front-end graphics & HTML for the website, but my HTML had to fit in to the space provided by the developer, so they always gave me important advice on the best ways to generate flexible HTML, and how to keep search engines happy!
Going Freelance
When I became a Freelance Designer, I was lucky to get a freelance role with Chromogenex, who later became Cosmeditech. For every one of their customers, they offered a free web design as part of their marketing support – and I was tasked to build these websites! So this meant I was creating up to six websites each month, and I still maintain many of these websites to this day. But it’s this volume of web design and longevity of website management that really allows you to fine tune your SEO knowledge.
The SEO Long Game
Search Engine Optimisation can be very frustrating because it often takes three to eight weeks for a search engine to reflect your SEO updates in their search rankings. You have to be extremely patient and have an almost photographic memory, have confidence in the SEO changes you are making, and implement them systematically.
And this is why experience matters.
Search Engine Algorithms are being tweaked all of the time, in the pursuit of making it fair for everyone. A search engine simply wants to present the most accurate and qualified information to the end user, and many SEO techniques have actually become a hinderance. After managing a large number of websites over many years, you get a good grasp of what SEO techniques really work.
The influx of AI tools and SEO
In the last few years there has been an explosion in content creation, utilising AI tools like ChatGTP. And of course I have experimented with it! But you really need to understand how these systems create their content – before you copy & paste this information onto your website.
We know that what a search engine really values is original content, that is accurate and qualified. But 100% of the information AI will give you is simply regurgitated content, skimmed from whatever source the AI system was trained on. And 20% of the information that AI gives you is quite frankly idiotic.
Originality will prevail!
If you’ve read this far, then perhaps my hand-written text is actually a testament to original copywriting! And I truly believe that this is one of the most effective ways of improving your SEO.
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